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Nov 7, 20183 min read
how to engage alumni
As seen in SIRC. Alumni are the heart of any sport organization and have the passion, experience and drive to champion the growth of the...
Jan 9, 20183 min read
powered by the people - the magic of crowdfunding in sports
Part one of a series on the role of crowdfunding in fund development. When people talk about sport, philanthropy isn’t top of mind....
Aug 10, 20171 min read
Engage Your Alumni: PyeongChang
We can't believe it - the 2018 Winter Games are officially 6 months away! As Canadians, we love watching our athletes represent the...
Aug 22, 20163 min read
The Legacy of the Ladies - Lessons Learned from Rio
As a female and entrepreneur in the sports industry, men grossly outnumber me. I’m often asked if this makes me uncomfortable (it...
Aug 15, 20163 min read
Paying for Passion: Why Are Canadian Olympians Going Broke?
[ the cost of rio ] Throughout the first week of the Olympic Games, you’ve likely heard that our Canadian athletes are in debt - huge...
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